Executive Leadership

The sales inbox as your first growth lever.

The executives we talk to name the revenue gap outright: quotes with no follow-up, orders re-keyed by hand, customers left chasing their own orders. Flagged for years, never fixed, because the daily workload crushes every attempt at an internal overhaul. A 48h diagnostic puts a number on it. An agent handles it.

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Performance indicators for the sales mailbox

Raised in the exec committee two years ago. Still open.

Executives name the revenue gap outright, put it on the agenda, and watch it stay open because the daily workload crushes every attempt at an internal overhaul. That’s exactly where an outside agent changes the equation: it gets the work done without pulling the team off their desks.

"We know quote follow-up is our weak spot. We already flagged it two years ago. It’s not really working, because we’re still more or less stuck in the same place."
CEO of a French industrial equipment distributor.
  • 62 to 95% of quotes with no follow-up across the distributors we analyzed
  • The agent handles it without tying up the team: no internal project
  • +10% quote conversion, measured

You know you need to act. Not how.

Executives at industrial SMEs and mid-caps call AI a strategic imperative, while openly admitting they don’t have a clear method yet. They’re not after one more demo. They want a partner who breaks the problem into manageable phases, starting with a data-backed diagnostic of where things stand today.

"With AI, we don’t know how to move forward. But we know we have to."
Operations director at a building materials distributor.
  • A measured diagnostic in 48 hours to set the starting point
  • One agent, one flow, one measurable return: the work split into phases
  • No commitment for the diagnostic

Every quote left unchased, you watch it walk out the door.

For an SME owner, dormant revenue isn’t a line in a spreadsheet. It’s a daily gut feeling, openly acknowledged inside the company. What Catalog changes: turning that gut feeling into a measured, undeniable indicator, tracked month after month.

"I know exactly how much money we’re losing. Just from not following up on quotes, we lose a ton of business because of it."
CEO of a building materials distributor.
  • 100 customers chasing you themselves, on every distributor mailbox we analyzed
  • Every follow-up and every order becomes a measured indicator
  • From 20k to 1M euros of dormant revenue a year, depending on the portfolio
Recommended agents

Four agents for executive leadership.

Quote follow-up

Identifies quotes with no reply and triggers a personalized follow-up at the right time. +10% quote conversion.

See the agent

Order capture

Extracts order lines from emails and records them into the ERP, with full traceability. 70% time saved on data entry.

See the agent

Inbox performance

Measures response times, alerts the team and surfaces management insights.

Supply reconciliation

Matches purchase orders, deliveries and invoices, and flags every discrepancy before payment goes out.

See the agent
Customer stories

They made the move.

Background

Avril

“The rollout was surprisingly simple. Catalog connected to our existing systems without disrupting our teams or our ERP migration. Within days, we had something fully operational.”
Amandine Planchon

Amandine Planchon

Head of Operations

context & challenges

With a growing key-account portfolio and an ERP project running in parallel, Avril needed a fast, low-risk way to absorb the rise in orders. The company chose Catalog for a pragmatic, smooth rollout that fit its IT standards.

10 days

to launch a fully operational solution.

Read the customer story

Put a number on your dormant revenue, before any decision.

48h. One PST file. A data-backed report on unfollowed quotes and lost revenue. No commitment.

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